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For over 20 years, Traffic Promotions has generated great results working with over 125 of malls and open-air shopping centers, in vastly different markets. There are many ways to work with us. Here are just a few of our services.
Customized Marketing Programs
Traffic can develop a marketing plan specific to your shopping center's need; whether it's an annual marketing plan or Grand Opening or a one-time Holiday promotion.
We make a positive difference whether we're working with properties that have a positive cash flow or those facing special circumstances. That could be new competition in the trade area: about to undergo a renovation or a distressed center that a new management firm or landlord has just taken over.
The Traffic Library
"Do-it-yourself" by tapping into our extensive library of proven marketing programs for shopping centers. The Traffic Library fetures many ready-to-use marketing promotions and annual campaigns. When you purchase the right-to-use a program from the Traffic Library, you'll receive our copyrighted Mar-Kit - a guide complete with artwork templates, to-do lists, news releases, merchant memorandums, promotion tips and much more.
Your "right-to-use" grants you exclusive use of a program for one year. Our staff of marketing professionals is also available to handle the entire implementation or specific aspects of it, depending on your needs and budget. In any case, we're always available to support our clients.
Portfolio Marketing Programs
If you're a landlord with more than one regional mall or open-air centers, talk to us about designing, budgeting and implementing a marketing plan for each.
Traffic becomes your marketing department.
Experienced professionals at Traffic will analyze your portfolio of properties and their allocated budgets. We are able to take advantage of economies of scale to create a cost-efficient marketing plan for each center in your portfolio. Just like an in-house marketing department (without the overhead costs).
It's All In-House!
We truly do it all at Traffic. Our staff handles your center's graphic design for advertising art; signs; bagstuffers, copywriting for newspaper and radio ads; merchant newsletters; radio and television jingles, press releases and more.
When you work with Traffic, you form a relationship with the marketing director who directs the Traffic team to gets results for your center(s), in-house and on site. 800-469-6690
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